Top Email Designs for May

Going forward I will share my favourite email designs for the month, with reasons for each. Here are the ones chosen from the last few weeks:

GAP Chosen for:

+ Great use of interactive design.

+ Creating a sense of urgency to get the discount.

+ Helps in keeping scrolling to a minimum.

BONOBOS

Chosen for:

+ Strong copy!

+ Bonobos have recently been producing great GIF’s in their emails but this static email has proved they also have great copy game too.

Nike

Chosen for:

+ Nike are killin’ the GIF game!

+ Great way of highlighting the range of colours and features of their new line.

Ann Taylor Chosen for:

+ Simplistic and bold design showcasing main brand offer.

+ Great use of engaging and revealing the personalised looking GIF.

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